Monthly Recap: March 2017


And just like that, March is a wrap. After a monthlong stretch of changes, conferences, and competitions, we’re still not slowing down.


We began the month by announcing our new processing facility in Hebron, Kentucky. The new space has five times the floor space of our previous location in Erlanger, Kentucky. From an operations standpoint, this has allowed us to significantly increase the volume and rate of processing goods, better serving both our brands and our customers.

After hitting the ground running, we headed off to Natural Products Expo West, which is the nation’s largest annual gathering of natural, organic, and health-centered brands. We spoke to a handful of our brands before the show, and created the Expo West Brain to show what we’re all thinking at the Anaheim Convention Center. The expo saw record numbers in 2017, bringing over 80,000 attendees and 3,100 exhibiting companies to the Anaheim Convention Center.

Moving into the second week of March, the team at Netrush announced that Steve Klinetobe would be joining our ranks as the Executive Creative Director. In just a few short weeks, Steve has already brought a wealth of experience and creative prowess to the Netrush studio, where he’s been leading our highly motivated content department.

Nearing the end of the month of March, we released our brand-new explainer video, showcasing both our work and our brands. Watch below:


Vancouver Business Journal featured Netrush twice over the span of one week. An article titled “How to Make Inclusion Part of a Growing Company,” written by Netrush’s Connor Parsons, was published in VBJ on March 17, followed by a spotlight on John Waldram, a Netrush Brand Manager. We published a 4-step guide to better processes in the same week, spearheaded by Brian Birch, Netrush COO. Our CFO, Chris Marantette, was featured on a Total Retail podcast discussing sales tax and how it applies to Amazon in the changing market. Finally, Avalera announced a Webinar featuring Netrush, SCOTTeVEST, and Washington Post / Entrepreneur writer Gene Marks last week.


At Netrush, we focus primarily on two brand categories: Sports & Outdoors, and Health & Personal care. We picked the brains of two Brand Managers operating on different ends of the marketplace: Brittney Weissenbuehler (Enzymedica, Nordic Naturals, and Redd Remedies) and Terrence Saracco (Ruffwear, Strider, Peet Dryer, Nutcase, Do-All Outdoors, SixSixOne, and CatEye).

After doing a deep dive into the world of the Brand Manager role, we shifted gears and spoke to James Pieterse, Netrush Brand Analyst. We learned a lot about him, including that James’s heritage can actually be traced back to eight nations, including Holland, India, Germany, Australia, Egypt, and Ireland.

March Madness was in full effect at Netrush as well, and John Willkom came out on top.